I HAVE BEEN BUILDING BRANDS, WINNING AWARDS AND MAKING BEAUTIFUL THINGS FOR MORE THAN 20 YEARS.
HERE A FEW..
UNIVERSITY OF NEW ENGLAND
FUTURE PROOF YOUR LIFE
Instead of targeting school leavers like most university communications, UNE took a different approach to connect with its predominantly female audience aged 25 and above. Together we created a TV commercial that showcased a young girl growing up in a fast-paced world and following the guidance given to her in a letter from her mother. This unique approach to storytelling has touched people from various backgrounds and evoked strong emotions.
RSPCA
FROM ‘ALL CREATURES GREAT AND SMALL” TO “WE ARE ALL CREATURES GREAT AND SMALL”
We launched the a new Brand Positioning with the help of actor Geoffrey Rush. Our idea was to enhance human empathy towards animals by raising awareness that we are more much closely related to our animal friends than we think.
TVC, Print, Press, Outdoor, Socials, Posters, Digital Assets.
UNHCR
THE WORLD’S MOST FEEL GOOD BLANKET
There are currently 117.2 million people who will be forcibly displaced or stateless worldwide, and this number continues to increase every minute. As World Refugee Day was drawing near, we saw an opportunity to introduce an idea that would not only generate essential funds but also initiate a crucial global discussion. Each blanket symbolises the countless millions of individuals who require a blanket not for comfort, but for their very survival.
Product Design, Packaging, Online Video, Social Campaign, Digital Assets, TVC Developent and Production, Press Campaign.
ORMISTON COLLEGE
SPARK SOMETHING WONDERFUL
This Brand Campaign aimed to establish Ormiston College as the top preference in the Redlands area, offering students a multitude of opportunities for success in their lives.
Online Video, Website Design, Print, Outdoor Advertising, Posters, Digital assets, Social.
MS QLD
MS STOPS YOU IN YOUR TRACKS
Receiving a diagnosis of MS, usually at the age of 30, means having to face a lifelong battle against a condition that affects the central nervous system in different ways. Despite the term multiple sclerosis being familiar, its true effect on people's lives is not well understood. By increasing awareness about MS, we can encourage more people to get involved in activities and fundraising endeavors for MS Queensland, thus helping those affected by the disease move towards a brighter future.
